Free Online Course on Innovation Management

29 août 2016 — 1 min read

Rotterdam School of Management, Erasmus University (RSM) is offering free online course on Innovation Management. In this course applicants will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products.

This nine-week MOOC in Innovation Management is taught in English. There is no fee to participate in the programme. The course will start on September 12, 2016.

Course At A Glance

Length: Nine-week
Subject: Management
Institution: Rotterdam School of Management, Erasmus University (RSM) and Coursera
Languages: English
Price: Free
Certificate Available: Yes
Session: Course Starts on September 12, 2016

Providers' Details

Rotterdam School of Management, Erasmus University (RSM) is one of Europe's leading business schools, and ranked among the top three for research. RSM's primary focus is on developing business leaders with international careers who carry their innovative mindset into a sustainable future.

About This Course

What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, applicant will also learn the tools for implementing innovation projects yourself.

Learning Outcomes

During this course, applicant will learn how to:

Use the main innovation management terminology and concepts
Explain the adoption life cycle and innovation adoption at the individual level
Define creativity and explain how creativity can be stimulated
Recognise and describe three types of idea management systems
Explain what an innovation strategy is and why it is important
Describe what a product portfolio is
Explain how innovation projects should be selected and managed
Explain the importance of teams, team structures and networks for innovation.

Instructors

Serge Rijsdijk, Assistant Professor
Jan van den Ende, Professor
Sandra Langeveld, Teaching and research coordinator
Murat Tarakci, Assistant Professor
Stefano Tasselli, Assistant Professor
Daan Stam, Associate Professor
Dirk Deichmann, Assistant Professor

How To Join This Course

Go to the course website link
Create a Coursera account to SignUp
Choose “Register Now” to get started.

Apply Now

Read more: Erasmus University Innovation Management Online Course
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